Justice and Nia Faith Betty are the founders of Révolutionnaire, an educational and action-oriented platform for people passionate about making a change. Nia initially launched Révolutionnaire as a dancewear company when she grew tired of not being able to find dance apparel that matched her complexion. She wanted to change the conversation and perception around what was considered a “nude” shade, and save herself and others the time and money spent on dyeing apparel in an effort to make it work. After selling Révolutionnaire’s inclusive apparel for two years, Nia teamed up with her sister Justice to expand the brand, turning it into a digital platform for social impact that engages young changemakers and gives them the tools, information, and networking opportunities needed to put their plans and goals into action.
With the platform launched in June 2021, Révolutionnaire now focuses on food and housing insecurity, environmentalism, racial equity, anti-gun violence, and criminal justice reform. While Nia and Justice successfully managed to alter the platform, they haven’t left apparel behind. Last year, Révolutionnaire launched their first product in partnership with Roots, their “Dreams Fuel Revolutions” t-shirts, selling out in less than 24 hours. The second installment of their partnership involved a release of updated Roots classics: sweats, t-shirts, a weekender bag, and award jacket, all with Révolutionnaire’s brand colours and messaging.